Today’s presentation of PERRET SCHAAD’s Spring/Summer 2017 collection in the course of Berlin Fashion week continued the Labels‘ tradition of unexpected approach to showcasing their work:
This season the duo decided to present their collection in a 3D film.
The Spring/Summer 2017 is inspired by polarity and interpretation, and the city’s bold dynamics and graphics.
The designers collaborate with Silhouette for a collection of eyewear to create a complete Spring/Summer look.
The color palette vary from soft whites and rose-pink shades to signal red, serene navy and acid green. The fabrics of choice are delicate, creating a slight contrast in the textures and patterns, with the signature presence of plain and patterned silk pieces.
The show itself attracted a lot of V.I.P. guests, many of them wearing PERRET SCHAAD.
Amongst them were film protagonist Hannah Herzsprung as well as Julia Malik, Nele Mueller-Stöfen, Fritzi Haberlandt Aino Laberenz and Saralisa Volm.
PERRET SCHAAD aim to give the feeling of self-conception to the wearer. The line is for strong women, who can find an unique aesthetic and vision that accompany their sovereignty.
The brand was established in 2009 by Johanna Perret and Tutia Schaad.
For more information, please consult the attached press releases in both German and English.
For all press inquiries, please contact Arne Eberle.
